Quench company name development and brand design
Sacred Hill Wine Company were outgrowing their old name. A funky new range of craft beers, boutique ciders and sassy spirits had jumped onboard – a change in focus was needed.
Quench was born. New name, new brand and a versatile new droplet logo device.
As a challenger brand, it’s fresh and dynamic. And more importantly, it has broader appeal - if it’s wet and satisfies your thirst - it’s Quench!
Launched to an enthusiastic sales team, the new name has become a firm favourite. Team members chose from a range of liquid-themed images to personalise their business cards and the playful droplet graphics have really created a splash.
Advertising, signage, merchandise and collateral now showcase the Quench brand and new beverage brands are joining the portfolio regularly.
“We all keep saying what a great job the new company name has done, so that’s definitely a credit to you and the team!”
Fiona Stackpole, Trade Marketing Manager
Could your brand use a drop of magic?
Contact Fuse.
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