Babbage is a multi-disciplinary practice offering tailored consultancy services. They are leaders in providing integrated solutions and their success has grown from the ability to combine skill-sets.
Fuse developed a solution that championed just that - the magic that comes from collaboration. Vibrant complementary colours were used to represent this approach and grab the attention of prospective clients.
The theme of innovation through collaboration is represented in every aspect of the Babbage brand.
Tools have been developed for internal communications that are fast and flexible to use, with the benefit of being easy to adhere to.
When new companies are acquired, they are brought into the Babbage stable with complementary treatment of their identity.
Variants of the parent logo are developed that retain some key aspects of the original company’s brand equity.